Sip Sip Hooray For Beaujolais Nouveau Day In Southwest Florida
Thanks to Georges Duboeuf for inviting me to review this wine for Beaujolais Nouveau Day. They provided me with free wine in exchange for an honest, unbiased review.
The third Thursday of November is a special day for wine lovers. In fact, it is the biggest wine release party in the world. When you go into wine shops, grocers and related retailers in Southwest Florida today you will see why. Cases and bottles of Beaujolais Nouveau wine with festive labels are now front and center on end caps and store displays. Sip sip hooray for Beaujolais Nouveau Day.
Beaujolais Nouveau is a simple, light style wine that vineyard workers in France would drink to celebrate the end of an exhaustive grape harvest. Made from gamay, the wine is not meant to blow your socks off but rather be festive and simple. It hasn’t had time to mature and only goes through a short fermentation process before getting bottled.
What is Beaujolais Nouveau Day
The ceremony surrounding this day began in the 1950’s when producers would race to be the first to get their wines to Paris. Corks pop at 12:01 in the morning to celebrate the new vintage. That tradition is still honored today and all over the world. Local retailers began stocking their shelves and setting up displays in the wee hours of the morning so you can grab your bottle today.
Georges Duboeuf, a famous French wine negotiant is the one credited with bringing the wine to the masses. They overnighted a bottle for me as a gift. So at 12:01 this morning I was able to join the worldwide party and sample the first of the new harvest. This vintage has some cranberry, cherry, a hint of smoke, and lots of fresh acidity.
When it comes to Thanksgiving wine, Beaujolais Nouveau is almost always a hit. The labels are usually bright and festive to match the juice that is inside. Cheers.