Australia Tourism Launched an Inappropriate Travel Slogan
A very suggestive tourism slogan for South Australia raises eyebrows!
A press release was put out that included links to a Youtube channel, social media sites, and merchandise…all with the tagline ‘go down south, with your mouth’.
Now the official board of tourism for South Australia is denying any connection and they think this new tourism marketing plan is from the same team of marketers’ that were behind a past semi offensive marketing plan for the northern territory that went with CU in the NT (see you in the northern territory).
Here’s the YouTube video the put out. That has a VERY suggestive narrator.
What do you think? Legit or could this be an April’s Fools joke designed to attract attention to visit Southern Australia?